ClassB® is honored to be the featured licensee in this year’s October issue of BSA® Licensing Insider. BSA® Licensing Insider is a monthly newsletter that provides new information from the Licensing Department of Boy Scouts of America®. Topics include: new products, featured vendors, program updates and events.
In this issue, they interviewed Eric Hilferding and Gregg Hilferding our President and Vice President regarding how ClassB®‘s business values stem from the Scout Law they both learned from growing up in the Scouting® program: —
- “We’re Scouters first,” explained Gregg Hilferding, vice president of marketing we do our best to run ClassB® by our Scouting values. For example, our customer service reps strive to be Helpful and Friendly. We’ll replace an order we made an error on to be Trustworthy. We try to keep costs down by being Thrifty. We reduce our environmental impact to be Clean. While we don’t call our departments “patrols” or our CEO an “SPL,” the values of Scouting permeate everything we do. We’re pretty sure our customers can tell the difference that makes in our personal interaction, and in our products.
Click here to read the full article.
We’d like to hear from you.
Which values from the Scout Law do you feel are most important for a company to have?
Tags: ClassB, Eric Hilferding, Gregg Hilferding, Licensee, licensing, scout law
